NOME飾品貨架, nome展示架,NOME貨架飾品設(shè)計(jì)創(chuàng)意圖
廣州市八千里貨架有限公司是快消品店貨架、服裝店貨架、飾品店貨架、服裝店道具、店面設(shè)計(jì)、內(nèi)衣店貨架、名創(chuàng)優(yōu)品店貨架、伶俐品牌貨架、超市貨架、奧特萊斯店貨架、KM男裝貨架、ZARA貨架、UR男女裝貨架、HM店貨架、迪卡儂貨架、無(wú)印良品貨架、悅詩(shī)風(fēng)玲貨架、GXG貨架、PEACE?BIRD貨架等產(chǎn)品專業(yè)生產(chǎn)加工的公司,擁有完整、科學(xué)的質(zhì)量管理體系。廣州市八千里貨架有限公司的誠(chéng)信、實(shí)力和產(chǎn)品質(zhì)量獲得業(yè)界的認(rèn)可。歡迎各界朋友蒞臨參觀、指導(dǎo)和業(yè)務(wù)洽談。
Xu Xin said at the press conference that NOME has captured the advantages of foreign design and the dividends of China"s supply chain, and has a real price/performance ratio. She said she had gone shopping in Nomi, "the shops and the merchandise were very designed, bought a lot, only spent more than 100 yuan。"
Xu Xin, founder of Today"s Capital For the new retail rules of the home, Xu Xin admitted that the new retail has three controls: control of goods, control of stores, control the mind.
(1) Control refers to to build their own brand and own design, even extended to the supply chain; (2) control stores refers to the need for direct or direct management; (3) control of the mind refers to the rapid expansion of the brand, store layout reasonable and rapid, when covering 20% of the population when the control of the consumer"s mind。
以門店和產(chǎn)品為載體 用戶自迭代的商業(yè)模式
在發(fā)布會(huì)上,陳浩還解密了NOME的 “用戶自迭代的商業(yè)模式”。基于消費(fèi)者的日常生活體驗(yàn),陳浩介紹到,NOME以門店和產(chǎn)品為載體,讓消費(fèi)者成為NOME商業(yè)模式的重要組成部分;再通過(guò)數(shù)據(jù)分析捕捉發(fā)掘用戶需求,隨著用戶需求不斷的擴(kuò)大、**、積累而成長(zhǎng),從而持續(xù)的為消費(fèi)者提供符合需求的產(chǎn)品,讓消費(fèi)者和NOME構(gòu)成共生的復(fù)合生命體。
And this innovative business model, but also fully recognized by the capital. Today"s founder, Xu Xin, also interpreted NOME"s business model. She said that after the ups and downs of the past few years from Online to Offline, the online dividends of the mobile internet have come to an end, offline traffic is becoming a new battleground, and the opportunity for new entrances lies in the depth of demand for rigidity.
NOME to user experience as the center, reconstruction of the "human yard" combination, create a "user self-iteration business model", farewell backward, embrace upgrade, found a broken wall of home retail market, mining into a fast-growing trillion-dollar blue sea market, not only conform to the consumer trend, but also lead the industry"s transformation。
8年將開出300家門店 下半年啟動(dòng)海外擴(kuò)張計(jì)劃
贏商網(wǎng)獲悉,NOME已經(jīng)入駐深圳的coco park、深圳龍崗萬(wàn)科,廣州正佳廣場(chǎng)等多家購(gòu)物中心。對(duì)于未來(lái),陳浩透露,NOME擁有可覆蓋全國(guó)市場(chǎng)的優(yōu)質(zhì)渠道資源,2018年計(jì)劃進(jìn)駐國(guó)內(nèi)高端購(gòu)物中心、主流購(gòu)物中心及社區(qū)購(gòu)物中心開店300家。2018年下半年將啟動(dòng)海外擴(kuò)張計(jì)劃,*輪布局亞太區(qū),包括新加坡、馬來(lái)西亞、泰國(guó)、菲律賓在內(nèi)的20多個(gè)國(guó)家和地區(qū)。預(yù)計(jì)2020年,NOME將在國(guó)內(nèi)開店2000家,海外1000家,此外還計(jì)劃獨(dú)立開設(shè)500家1500~6000平米的用戶體驗(yàn)中心,屆時(shí)規(guī)模將達(dá)500億元人民幣。
如今,越來(lái)越多的家居企業(yè)以產(chǎn)品年輕化、營(yíng)銷趣味化等方式來(lái)應(yīng)對(duì)85后至90后的主力消費(fèi)群體。新一代消費(fèi)者更偏愛消費(fèi)過(guò)程中的便利、體驗(yàn)、甚至社交屬性,這對(duì)家居零售場(chǎng)景提出了更高的挑戰(zhàn)。而萬(wàn)變不離其宗,其本質(zhì)也是要抓住消費(fèi)者日益變化的需求。
NOME飾品貨架, nome展示架,NOME貨架飾品設(shè)計(jì)創(chuàng)意圖。